James Powell

James Powell

Director of Communications


James Powell is the East Foundation’s Director of Communications and is responsible for promoting the Foundation’s mission and programs to supporters, partners, the media, and the general public.

With a professional background in land and wildlife conservation and outdoor recreation communications, James brings senior-level experience to the East team to guide the organization’s promotion of its mission and to expand awareness about the cultural, ecological, and economic benefits resulting from a strong private land stewardship ethic.

He has spent his career communicating the importance of land and wildlife conservation on behalf of organizations including Ducks Unlimited, the National Wild Turkey Federation, the Lower Colorado River Authority, and the New Mexico Department of Game and Fish. He also has spent time in the outdoor retail industry marketing for Cabela’s, Inc., and in the timber, industry managing and marketing a recreational leasing program for Plum Creek (now part of Weyerhaeuser).

A former president of the Professional Outdoor Media Association and member of several professional and conservation organizations, James holds a B.A. in Technical and Scientific Communication from Texas Tech University, and a B.S. in Wildlife Science from New Mexico State University.